PopCap Games, creators of Plants Vs Zombies, Peggle and the infamous Bejeweled just announced today that they are in talks with EA about a buyout totaling more than 750 million dollars in revenue and stocks.
“EA and PopCap are a compelling combination,” said EA CEO John Riccitiello. “PopCap’s great studio talent and powerful IP add to EA’s momentum and accelerate our drive towards a $1 billion digital business. EA’s global studio and publishing network will help PopCap rapidly expand their business to more digital devices, more countries, and more channels.”
“We picked EA because they have recast their culture around making great digital games,” said David Roberts, CEO of PopCap. “By working with EA, we’ll scale our games and services to deliver more social, mobile, casual fun to an even bigger, global audience.”
Electronic Arts is at odds with their biggest competitor, Blizzard Activision and many industry experts are speculating about the reality of Peggle World of Warcraft edition still existing as well as EA pulling all of PopCap’s games off of Steam and making them EA Origin exclusives. We’ll see what takes place in the future as these games take place.